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18 March 2025
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Way your car will entertain you is changing

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By Joseph George

Driving a car will never be the same again. Technology is fast transforming the experience of motoring a vehicle with self-parking vehicles, driver-less cars, a revamp of the in-car automation and display technology and the evolution of the connected car.

CES 2015 has already witnessed some key announcements by leading car makers such as BMW, Hyundai and Mercedes-Benz with NVIDIA changing gears to cater to automakers rather than mobile devices.

When NVIDIA took to stage on the very first day of the CES, it was not mobile phones that they were talking about. The new Tegra X1 CPU that was unveiled is one of the most powerful and features the Maxwell graphics engine, with eight CPU cores and 256 GPU cores – similar to what can be found in desktop gaming computers like the GTX 980 and GTX 970.

The new Tegra X1 is actually a mobile super chip that packs a full teraflop of computing power into a slice of silicon no bigger than a thumbnail. What NVIDIA did was to adopt it to cars. The Drive PX takes the auto-piloted cars to the next level.

Powered by the dual Tegra X1 processors, DRIVE PX, with inputs for 12 high-resolution camera, promises to make driving safer and more enjoyable by introducing Surround-Vision and Auto-Valet capabilities.

The Drive CX is a cockpit computer that can drive next-gen infotainment systems by lighting up to nearly 17 million pixels, more than 10-times the number in current state-of-the-art cars.

“Your future cars will be the most advanced computers in the world,” CEO and co-founder Jen-Hsun Huang told at the press conference that was also live streamed from Vegas.“There will be more computing horsepower inside a car than anything you own today,” he said.

 

Hsun demonstrated the DRIVE PX by using his smartphone to set a virtual car loose in a digital garage. The car navigated its way through the garage, using computer vision to find an open space. The car was even called back using the mobile device and simply with the touch of a button.“When you’re done with diner you say can come back to me… and it becomes an auto-valet,” Jen-Hsun says. “That car meanders back out and gets back to the driver."

The NVIDIA Drive Studio software enables designers to create digital cockpits that integrate features such as navigation and infotainment with next-generation driver aids such as Surround Vision, which gives drivers a top-down 360-degree view of the car in real time. The new chips will first be deployed in the 2016 Audi TTS  and the Renovo Coupe – the first American-made electric supercar which go into limited production later this year.